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Our articles on trends and products from the areas
of product presentation and brand presence at the point of sale.

05.11.2021

INNOVATIVE DISPLAYS FOR BAMIX® CORDLESS

bamix® (a combination of the French words battre and mixer: beating and mixing), has been producing kitchen appliances under the company name ESGE since 1954. Its products are used in both households and professional environments.

Since its foundation, the company has successfully expanded its market presence through constant development and investments in new products.

Its hand blender is still sold under the name “bamix®” to this day, with over 90% of the 400,000 hand blenders manufactured in the Swiss town of Mettlen every year exported around the world.

Upon entering the production facility in the canton of Thurgau, however, it soon becomes clear that the company’s range of clever household appliances goes way beyond blenders. It manufactures innovative, Swiss-made products that are the result of true passion and expertise.

We were commissioned to produce displays for the latest innovations, with the goal of reflecting the brand’s character and providing the perfect stage for the products. Featuring printed metal and integrated screens, consumers can experience the bamix® in a whole new way. This does justice to both the brand and the product, while also representing a modern approach to presentation.

05.11.2021

INNOVATIVE DISPLAYS FOR BAMIX® CORDLESS

bamix® (a combination of the French words battre and mixer: beating and mixing), has been producing kitchen appliances under the company name ESGE since 1954. Its products are used in both households and professional environments.

Since its foundation, the company has successfully expanded its market presence through constant development and investments in new products.

Its hand blender is still sold under the name “bamix®” to this day, with over 90% of the 400,000 hand blenders manufactured in the Swiss town of Mettlen every year exported around the world.

Upon entering the production facility in the canton of Thurgau, however, it soon becomes clear that the company’s range of clever household appliances goes way beyond blenders. It manufactures innovative, Swiss-made products that are the result of true passion and expertise.

We were commissioned to produce displays for the latest innovations, with the goal of reflecting the brand’s character and providing the perfect stage for the products. Featuring printed metal and integrated screens, consumers can experience the bamix® in a whole new way. This does justice to both the brand and the product, while also representing a modern approach to presentation.

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